Today I talk with Holly Weeks who has just written Failure to Communicate  - How Conversations Go Wrong and What You Can Do to Right Them. Holly is a communication expert and also teaches at Harvard University. We discuss

• In a world of mass communication and 24 hour communication - why do we need a business book on Failure to Communicate!
• Has the definition of communication changed with social media?
• How conversations work at different levels.
• The 3 traits of hard conversations - Combat Mentality, Emotional Load and Hard to Read - and how they are linked.
• How personality differences can affect the conversation outcome.
• What do we mean by looking for middle ground? Isn't that just a diluted conversation?
• How to resolve communication differences?
• The importance of self respect for both brand communication and personal communication?

If you have feedback for me on the show or topics that you would like me to cover then e-mail me at anna@theengagingbrand.com or hop over to Facebook group for The Engaging Brand. or the new room set up on Friendfeed
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