We talk about 

• Using virtual goods as part of your brand strategy
• What is the size of the virtual gift market?
• What is the financial model for virtual gifts?
• Are virtual gifts about marketing awareness or reveune generating?
• How do you measure brand engagement?
• How to design shareable virutal gifts
• How can you control where your virtual gift is shown?
• What do you define as social networking sites?
• The power of user generated consumer targetting
• How do people find out about the virtual good?
• Do virtual gfts work across all marketing sectors?
• Can virtual goods be used internally?

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