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    <title>PodcasterNews.com Business and Politics</title>
    <link>http://www.podcasternews.com</link>
    <description>Get the latest news and information on Business and Politics with multiple content producers creating short five minute recaps of events and happening in the world today</description>
    <itunes:subtitle>Get all the latest news at PCN</itunes:subtitle>
    <itunes:summary>Get the latest news and information on Business and Politics with multiple content producers creating short five minute recaps of events and happening in the world today!</itunes:summary>
    <language>en-us</language>
    <copyright>Copyright 2008 PodcasterNews</copyright>
    <managingEditor>news@podcasternews.com (PodcasterNews)</managingEditor>
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      <itunes:name>PodcasterNews</itunes:name>
      <itunes:email>news@podcasternews.com</itunes:email>
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      <title>PodcasterNews.com Business and Politics</title>
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    <itunes:category text="Business">
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      <itunes:category text="Management &amp; Marketing" />
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    <pubDate>Fri, 25 Jul 2008 14:00:04 -0400</pubDate>
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      <title>Better Process Podcast: Industry Report Edward Ferris Charlesmore Partners Intern.</title>
      <link>http://www.podcasternews.com/bpp/5179/industry-report-edward-ferris-charlesmore-partners-intern/</link>
      <guid>http://www.podcasternews.com/bpp/5179/industry-report-edward-ferris-charlesmore-partners-intern/</guid>
      <comments>http://www.podcasternews.com/bpp/5179/industry-report-edward-ferris-charlesmore-partners-intern/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Fri, 25 Jul 2008 00:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>company,organization,management</itunes:keywords>
      <itunes:subtitle>Orgainzational Management</itunes:subtitle>
      <itunes:summary>(-p-)(-img src=&#039;/data/programs/bpp/attach/logo_small.gif&#039; alt=&#039;logo_small.gif&#039; width=&#039;222&#039; height=&#039;63&#039; /-)(-/p-)(-p-)Charlesmore Partners International is a rapidly growing management consulting firm. (-br /-) (-br /-) We help CEOs and their top management teams develop the organizational strategy to convert strategic intent into sustainable and high performance business results.(-br /-) (-br /-) We are skilled at devising organizational and talent management strategies that reduce systemic costs, drive performance and build value.(-/p-)(-p-)(-a href=&#039;http://www.charlesmore.com/&#039;-) Charlesmore Partners International(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.stratom.com/&#039;-)Stratom(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.interfacefinancial.com/&#039;-)Interface Financial Corp(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-25-00000-087-623.mp3" length="6760052" type="audio/mpeg" />
      <description>&lt;p&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_small.gif&quot; alt=&quot;logo_small.gif&quot; width=&quot;222&quot; height=&quot;63&quot; /&gt;&lt;/p&gt;&lt;p&gt;Charlesmore Partners International is a rapidly growing management consulting firm. &lt;br /&gt; &lt;br /&gt; We help CEOs and their top management teams develop the organizational strategy to convert strategic intent into sustainable and high performance business results.&lt;br /&gt; &lt;br /&gt; We are skilled at devising organizational and talent management strategies that reduce systemic costs, drive performance and build value.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.charlesmore.com/&quot;&gt; Charlesmore Partners International&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.stratom.com/&quot;&gt;Stratom&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.interfacefinancial.com/&quot;&gt;Interface Financial Corp&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
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    <item>
      <title>The Engaging Brand: Show #180 - Steps to Building a Personal Brand Pt2</title>
      <link>http://www.podcasternews.com/enbr/5181/show-180-steps-to-building-a-personal-brand-pt2/</link>
      <guid>http://www.podcasternews.com/enbr/5181/show-180-steps-to-building-a-personal-brand-pt2/</guid>
      <comments>http://www.podcasternews.com/enbr/5181/show-180-steps-to-building-a-personal-brand-pt2/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Thu, 24 Jul 2008 12:17:34 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>leadership podcast,marketing podcast,sherri thomas,culture,personal branding,brand,career,promotion,career coach,anna farmery,development,marketing,hr,training,business,engaging brand</itunes:keywords>
      <itunes:subtitle>How to create career success and a promotion at work</itunes:subtitle>
      <itunes:summary>(-p-)Today is the second part of the interview with (-a href=&#039;http://www.careercoaching360.com/ProfessionalSpeaker.htm&#039;-)Sherri Thomas(-/a-) who is an international speaker and career coach, she has just written a book called (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/202-1107065-9070239?node=0andamp;page=8&#039;-)Career Smart : 5 Steps to Powerful Personal Brands(-/a-). If you haven&#039;t heard the (-a href=&#039;http://theengagingbrand.typepad.com/the_engaging_brand_/2008/07/show-179---step.html&#039;-)first part of how to build a personal brand then here is the link(-/a-). Also the first person who sends me a link to how they are building a powerful personal brand on line will (-strong-)win a copy of the book!(-/strong-) (-span style=&#039;font-size: 11pt&#039;-)(-span class=&#039;text2&#039;-)andnbsp;(-/span-)(-/span-)(-/p-)  (-p-)In this second part we talk about(-/p-)  (-ul-)(-li-)Thoughts on the pitfalls of judging yourself against the strengths of other business people(-/li-)(-li-)What are your signature strengths and how to use them in coaching?(-/li-)(-li-)What is a personal brand dashboard?(-/li-)(-li-)How to gain a promotion(-/li-)(-li-)How to fill in the gaps to gain the career promotion you want. (-/li-)(-li-)Is there a danger of looking too much into the future and not enjoying who you are now and your career now(-/li-)(-li-)Are you working in the right kind of culture?(-/li-)(-li-)The importance of not fearing your gaps in experience instead to enjoy the challenge of closing the gaps(-/li-)(-/ul-)   (-p-)And (-strong-)don&#039;t forget to subscribe (-/strong-)to the show!(-/p-)  (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)    (-/p-)(-p-)(-strong-)Message from Sponsor(-/strong-)(-br /-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcasts&#039;-)GoToMeeting(-/a-) Try it Free for 30 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
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      <description>&lt;p&gt;Today is the second part of the interview with &lt;a href=&quot;http://www.careercoaching360.com/ProfessionalSpeaker.htm&quot;&gt;Sherri Thomas&lt;/a&gt; who is an international speaker and career coach, she has just written a book called &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/202-1107065-9070239?node=0&amp;amp;page=8&quot;&gt;Career Smart : 5 Steps to Powerful Personal Brands&lt;/a&gt;. If you haven&#039;t heard the &lt;a href=&quot;http://theengagingbrand.typepad.com/the_engaging_brand_/2008/07/show-179---step.html&quot;&gt;first part of how to build a personal brand then here is the link&lt;/a&gt;. Also the first person who sends me a link to how they are building a powerful personal brand on line will &lt;strong&gt;win a copy of the book!&lt;/strong&gt; &lt;span style=&quot;font-size: 11pt&quot;&gt;&lt;span class=&quot;text2&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;  &lt;p&gt;In this second part we talk about&lt;/p&gt;  &lt;ul&gt;&lt;li&gt;Thoughts on the pitfalls of judging yourself against the strengths of other business people&lt;/li&gt;&lt;li&gt;What are your signature strengths and how to use them in coaching?&lt;/li&gt;&lt;li&gt;What is a personal brand dashboard?&lt;/li&gt;&lt;li&gt;How to gain a promotion&lt;/li&gt;&lt;li&gt;How to fill in the gaps to gain the career promotion you want. &lt;/li&gt;&lt;li&gt;Is there a danger of looking too much into the future and not enjoying who you are now and your career now&lt;/li&gt;&lt;li&gt;Are you working in the right kind of culture?&lt;/li&gt;&lt;li&gt;The importance of not fearing your gaps in experience instead to enjoy the challenge of closing the gaps&lt;/li&gt;&lt;/ul&gt;   &lt;p&gt;And &lt;strong&gt;don&#039;t forget to subscribe &lt;/strong&gt;to the show!&lt;/p&gt;  &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;    &lt;/p&gt;&lt;p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcasts&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 30 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Drake Patten The Steel Yard</title>
      <link>http://www.podcasternews.com/bpp/5178/industry-report-drake-patten-the-steel-yard/</link>
      <guid>http://www.podcasternews.com/bpp/5178/industry-report-drake-patten-the-steel-yard/</guid>
      <comments>http://www.podcasternews.com/bpp/5178/industry-report-drake-patten-the-steel-yard/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Thu, 24 Jul 2008 02:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>kids,program,manufacturing,steel</itunes:keywords>
      <itunes:subtitle>What a wonderful oasis in the midst of trouble... I think all manufacturers should support programs like this...</itunes:subtitle>
      <itunes:summary>The Steel Yard acts as a catalyst in the creative revitalization of the blighted Industrial Valley of Providence, RI. We work with area residents, businesses, and community groups in fostering the industrial arts and incubating small businesses, we seek to cultivate an environment of experimentation and a community strengthened by creative networks. As part of meeting this mission, the WVCB provides arts education, training, and other job force development resources in industrial and fine arts at its Steel Yard facility. (-br /-) (-br /-) Located on the national historic register property that formerly housed Providence Steel and Iron, the Steel Yard&#039;s 9,000 square foot industrial shop features a ceramics cooperative, blacksmithing and welding shop, jewelry studio and glass fusing and slumping area as well as a full-equipped fabrication studio and extensive outdoor work and exhibition space.  Since our incorporation in 2002, we have offered free industrial arts classes to low-income area students aged 13-18 and tuition-subsidized industrial arts community courses. Our Urban Furniture Department produces one-of-a-kind local-artist-produced street amenities for neighborhoods and communities across Rhode Island. (-br /-) (-br /-) The Steel Yard also provides independent artists and trades people with access to workspace and specialized equipment through its Open Studios, the Ceramic Cooperative and low-cost studio rental opportunities. We foster micro-enterprise and small business incubation by providing entrepreneurs with the space and material resources needed to develop new products or commissions. We maintain an active jobs board that provides opportunities for private metalworkers to take on commissions that fall outside the scope of the Steel Yardandrsquo;s Urban Furniture Program. Finally, the Steel Yard provides physical incubator space to a select number of paying and non-paying tenants including, among others, an architectsandrsquo; collaborative focusing on green design, the non-profit Woonasquatucket River Watershed Council and volunteer-run Recycle a Bike.(-br /-) (-br /-)(-p-)(-a href=&#039;http://www.fma-foundation.org/&#039;-) The Steel Yard(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.stratom.com/&#039;-)Stratom(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.interfacefinancial.com/&#039;-)Interface Financial Corp(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
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      <description>The Steel Yard acts as a catalyst in the creative revitalization of the blighted Industrial Valley of Providence, RI. We work with area residents, businesses, and community groups in fostering the industrial arts and incubating small businesses, we seek to cultivate an environment of experimentation and a community strengthened by creative networks. As part of meeting this mission, the WVCB provides arts education, training, and other job force development resources in industrial and fine arts at its Steel Yard facility. &lt;br /&gt; &lt;br /&gt; Located on the national historic register property that formerly housed Providence Steel and Iron, the Steel Yard&#039;s 9,000 square foot industrial shop features a ceramics cooperative, blacksmithing and welding shop, jewelry studio and glass fusing and slumping area as well as a full-equipped fabrication studio and extensive outdoor work and exhibition space.  Since our incorporation in 2002, we have offered free industrial arts classes to low-income area students aged 13-18 and tuition-subsidized industrial arts community courses. Our Urban Furniture Department produces one-of-a-kind local-artist-produced street amenities for neighborhoods and communities across Rhode Island. &lt;br /&gt; &lt;br /&gt; The Steel Yard also provides independent artists and trades people with access to workspace and specialized equipment through its Open Studios, the Ceramic Cooperative and low-cost studio rental opportunities. We foster micro-enterprise and small business incubation by providing entrepreneurs with the space and material resources needed to develop new products or commissions. We maintain an active jobs board that provides opportunities for private metalworkers to take on commissions that fall outside the scope of the Steel Yard&amp;rsquo;s Urban Furniture Program. Finally, the Steel Yard provides physical incubator space to a select number of paying and non-paying tenants including, among others, an architects&amp;rsquo; collaborative focusing on green design, the non-profit Woonasquatucket River Watershed Council and volunteer-run Recycle a Bike.&lt;br /&gt; &lt;br /&gt;&lt;p&gt;&lt;a href=&quot;http://www.fma-foundation.org/&quot;&gt; The Steel Yard&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.stratom.com/&quot;&gt;Stratom&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.interfacefinancial.com/&quot;&gt;Interface Financial Corp&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Mark Hoper FMA and Burke Doar Trumpf</title>
      <link>http://www.podcasternews.com/bpp/5176/industry-report-mark-hoper-fma-and-burke-doar-trumpf/</link>
      <guid>http://www.podcasternews.com/bpp/5176/industry-report-mark-hoper-fma-and-burke-doar-trumpf/</guid>
      <comments>http://www.podcasternews.com/bpp/5176/industry-report-mark-hoper-fma-and-burke-doar-trumpf/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 23 Jul 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>equipment,world wide,usa,fabtech</itunes:keywords>
      <itunes:subtitle>Do you listen to CNN?  How about listening to the news from the people in manufacturing who really know.  News about FabTech and more.</itunes:subtitle>
      <itunes:summary>FABTECH International andamp; AWS Welding Show including Metalform(-p-)(-a href=&#039;http://www.fmanet.org&#039;-) FMA(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.stratom.com/&#039;-)Stratom(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.interfacefinancial.com/&#039;-)Interface Financial Corp(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-23-10800-087-620.mp3" length="8684857" type="audio/mpeg" />
      <description>FABTECH International &amp;amp; AWS Welding Show including Metalform&lt;p&gt;&lt;a href=&quot;http://www.fmanet.org&quot;&gt; FMA&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.stratom.com/&quot;&gt;Stratom&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.interfacefinancial.com/&quot;&gt;Interface Financial Corp&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Frank Pedeflous Omegasonics</title>
      <link>http://www.podcasternews.com/bpp/5177/industry-report-frank-pedeflous-omegasonics/</link>
      <guid>http://www.podcasternews.com/bpp/5177/industry-report-frank-pedeflous-omegasonics/</guid>
      <comments>http://www.podcasternews.com/bpp/5177/industry-report-frank-pedeflous-omegasonics/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Tue, 22 Jul 2008 00:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>rebuild,regen,PCBA,boards</itunes:keywords>
      <itunes:subtitle>How to carefully clean old stuff... (rebuild units from the field)</itunes:subtitle>
      <itunes:summary>Omegasonics is a leading manufacturer of ultrasonic cleaning systems with a wide range of applications. Replacing the traditional methodology of hand scrubbing with toxic solvents, Omegasonics offers the most effective, economic, and ecologically safe method of cleaning and degreasing parts and products. (-br /-) (-br /-)(-p-)(-a href=&#039;http://www.omegasonics.com/&#039;-) Omegasonics(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.stratom.com/&#039;-)Stratom(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.interfacefinancial.com/&#039;-)Interface Financial Corp(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-22-00000-087-621.mp3" length="7967353" type="audio/mpeg" />
      <description>Omegasonics is a leading manufacturer of ultrasonic cleaning systems with a wide range of applications. Replacing the traditional methodology of hand scrubbing with toxic solvents, Omegasonics offers the most effective, economic, and ecologically safe method of cleaning and degreasing parts and products. &lt;br /&gt; &lt;br /&gt;&lt;p&gt;&lt;a href=&quot;http://www.omegasonics.com/&quot;&gt; Omegasonics&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.stratom.com/&quot;&gt;Stratom&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.interfacefinancial.com/&quot;&gt;Interface Financial Corp&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #179 - Steps to Building a Personal Brand Pt1</title>
      <link>http://www.podcasternews.com/enbr/5175/show-179-steps-to-building-a-personal-brand-pt1/</link>
      <guid>http://www.podcasternews.com/enbr/5175/show-179-steps-to-building-a-personal-brand-pt1/</guid>
      <comments>http://www.podcasternews.com/enbr/5175/show-179-steps-to-building-a-personal-brand-pt1/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Fri, 18 Jul 2008 13:11:50 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>personal branding,sherri thomas,brand,leadership podcast,marketing podcast,career,coach,marketing,branding,communication,business books,development,hr,career coaching,training</itunes:keywords>
      <itunes:subtitle>Career success through personal branding</itunes:subtitle>
      <itunes:summary>Today I talk with (-a href=&#039;http://www.careercoaching360.com/ProfessionalSpeaker.htm&#039;-)Sherri Thomas(-/a-) who is an international speaker and career coach, she has just written a book called (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/202-1107065-9070239?node=0andamp;page=8&#039;-)Career Smart : 5 Steps to Powerful Personal Brands(-/a-). As the interview ran a little longer, I have split it into 2 shows. I will post the second part next week, once the second show goes up then the first person who sends me a link to how they are building a powerful personal brand on line will (-strong-)win a copy of the book!(-/strong-) In this first part we talk about(-br /-) (-ul-)(-li-)Is personal branding about skills and knowledge or behaviours?(-/li-)(-li-)Are personal brands more successful when they are the true you?(-/li-)(-li-)A discussion around how celebrities manufacture their personal brands(-/li-)(-li-)Why do people say they are different at work than at home?(-/li-)(-li-)How do you build a personal brand and career whilst still staying likable!(-/li-)(-li-)What is the first step to building a personal brand?(-/li-)(-li-)Is personal branding about building on strengths or eliminating areas of development?(-/li-)(-/ul-) And (-strong-)don&#039;t forget to subscribe (-/strong-)to the show - details at the bottom - so you don&#039;t miss the second part of the show :)(-br /-) (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)    (-/p-)(-strong-)Message from Sponsor(-/strong-)(-br /-)(-p-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcasts&#039;-)GoToMeeting(-/a-) Try it Free for 30 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-07-18-47510-205-085.mp3" length="8530591" type="audio/mpeg" />
      <description>Today I talk with &lt;a href=&quot;http://www.careercoaching360.com/ProfessionalSpeaker.htm&quot;&gt;Sherri Thomas&lt;/a&gt; who is an international speaker and career coach, she has just written a book called &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/202-1107065-9070239?node=0&amp;amp;page=8&quot;&gt;Career Smart : 5 Steps to Powerful Personal Brands&lt;/a&gt;. As the interview ran a little longer, I have split it into 2 shows. I will post the second part next week, once the second show goes up then the first person who sends me a link to how they are building a powerful personal brand on line will &lt;strong&gt;win a copy of the book!&lt;/strong&gt; In this first part we talk about&lt;br /&gt; &lt;ul&gt;&lt;li&gt;Is personal branding about skills and knowledge or behaviours?&lt;/li&gt;&lt;li&gt;Are personal brands more successful when they are the true you?&lt;/li&gt;&lt;li&gt;A discussion around how celebrities manufacture their personal brands&lt;/li&gt;&lt;li&gt;Why do people say they are different at work than at home?&lt;/li&gt;&lt;li&gt;How do you build a personal brand and career whilst still staying likable!&lt;/li&gt;&lt;li&gt;What is the first step to building a personal brand?&lt;/li&gt;&lt;li&gt;Is personal branding about building on strengths or eliminating areas of development?&lt;/li&gt;&lt;/ul&gt; And &lt;strong&gt;don&#039;t forget to subscribe &lt;/strong&gt;to the show - details at the bottom - so you don&#039;t miss the second part of the show :)&lt;br /&gt; &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;    &lt;/p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt;&lt;p&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcasts&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 30 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Laurent Bernardin Maplesoft</title>
      <link>http://www.podcasternews.com/bpp/5172/industry-report-laurent-bernardin-maplesoft/</link>
      <guid>http://www.podcasternews.com/bpp/5172/industry-report-laurent-bernardin-maplesoft/</guid>
      <comments>http://www.podcasternews.com/bpp/5172/industry-report-laurent-bernardin-maplesoft/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Thu, 17 Jul 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>systems,modeling,derive</itunes:keywords>
      <itunes:subtitle>Software for systems modeling</itunes:subtitle>
      <itunes:summary>Laurent is the Vice President of Randamp;D at Maplesoft, the leading provider of high-performance software tools for engineering, science, and mathematics. He will talk about MapleSim, the next generation tool for modeling and simulation. It is a high-performance multi-domain modeling and simulation tool, which will dramatically reduce the time taken to bring products to market by using physical modeling techniques. Listen to Laurent to learn how engineers can achieve savings of weeks to months.(-p-)(-a href=&#039;http://www.maplesoft.com/&#039;-) Maplesoft(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.stratom.com/&#039;-)Stratom(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-17-10800-087-619.mp3" length="4893227" type="audio/mpeg" />
      <description>Laurent is the Vice President of R&amp;amp;D at Maplesoft, the leading provider of high-performance software tools for engineering, science, and mathematics. He will talk about MapleSim, the next generation tool for modeling and simulation. It is a high-performance multi-domain modeling and simulation tool, which will dramatically reduce the time taken to bring products to market by using physical modeling techniques. Listen to Laurent to learn how engineers can achieve savings of weeks to months.&lt;p&gt;&lt;a href=&quot;http://www.maplesoft.com/&quot;&gt; Maplesoft&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.stratom.com/&quot;&gt;Stratom&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Bill Beyer</title>
      <link>http://www.podcasternews.com/bpp/5160/industry-report-bill-beyer/</link>
      <guid>http://www.podcasternews.com/bpp/5160/industry-report-bill-beyer/</guid>
      <comments>http://www.podcasternews.com/bpp/5160/industry-report-bill-beyer/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Tue, 15 Jul 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>regulation,FDA</itunes:keywords>
      <itunes:subtitle>The Center for Professional Innovation and Education</itunes:subtitle>
      <itunes:summary>The Center for Professional Innovation andamp; Education (CfPIE) is the global leader in accredited training for Pharmaceutical, Biotech, Medical Device and Skin/Cosmetics personnel. Leading industry experts conduct over 270 public courses and an equal amount of customized on-site training programs annually. Class sizes are limited to ensure individual needs are fully addressed. From discovery through commercialization, CfPIE has the biotech and pharmaceutical training curriculum to advance your staff, keep your firm compliant and improve your bottom line.(-p-)(-a href=&#039;http://www.cfpie.com/&#039;-) The Center for Professional Innovation and Education(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-15-10800-087-618.mp3" length="5818385" type="audio/mpeg" />
      <description>The Center for Professional Innovation &amp;amp; Education (CfPIE) is the global leader in accredited training for Pharmaceutical, Biotech, Medical Device and Skin/Cosmetics personnel. Leading industry experts conduct over 270 public courses and an equal amount of customized on-site training programs annually. Class sizes are limited to ensure individual needs are fully addressed. From discovery through commercialization, CfPIE has the biotech and pharmaceutical training curriculum to advance your staff, keep your firm compliant and improve your bottom line.&lt;p&gt;&lt;a href=&quot;http://www.cfpie.com/&quot;&gt; The Center for Professional Innovation and Education&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Don Schmincke SAGA Institute</title>
      <link>http://www.podcasternews.com/bpp/5159/industry-report-don-schmincke-saga-institute/</link>
      <guid>http://www.podcasternews.com/bpp/5159/industry-report-don-schmincke-saga-institute/</guid>
      <comments>http://www.podcasternews.com/bpp/5159/industry-report-don-schmincke-saga-institute/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Mon, 14 Jul 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>improvement,six sigma,lean</itunes:keywords>
      <itunes:subtitle>Improvement programs not working for you... here is why.</itunes:subtitle>
      <itunes:summary>(-p-)The only center in the world helping CEOs accelerate results in strategy, leadership, sales, and cultural alignment with guaranteed SAGA-based programs:      (-/p-)(-p-)* Based on scientific research from Harvard, MIT, Johns Hopkins, and other leading universities.     (-/p-)(-p-)* Profiled by CNN, The Wall Street Journal, USA Today, the American Management Association, and hundreds of radio and television programs, as well as endorsed by top industry experts.     (-/p-)(-p-)* Implemented via a community of independent affiliates including former CEOS, educators, scientists, therapists, and other professionals.(-/p-)(-p-)(-a href=&#039;http://www.sagaleadership.com&#039;-) SAGA Institute(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-14-10800-087-617.mp3" length="7587211" type="audio/mpeg" />
      <description>&lt;p&gt;The only center in the world helping CEOs accelerate results in strategy, leadership, sales, and cultural alignment with guaranteed SAGA-based programs:      &lt;/p&gt;&lt;p&gt;* Based on scientific research from Harvard, MIT, Johns Hopkins, and other leading universities.     &lt;/p&gt;&lt;p&gt;* Profiled by CNN, The Wall Street Journal, USA Today, the American Management Association, and hundreds of radio and television programs, as well as endorsed by top industry experts.     &lt;/p&gt;&lt;p&gt;* Implemented via a community of independent affiliates including former CEOS, educators, scientists, therapists, and other professionals.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.sagaleadership.com&quot;&gt; SAGA Institute&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #178 - How to add personality to your brand</title>
      <link>http://www.podcasternews.com/enbr/5158/show-178-how-to-add-personality-to-your-brand/</link>
      <guid>http://www.podcasternews.com/enbr/5158/show-178-how-to-add-personality-to-your-brand/</guid>
      <comments>http://www.podcasternews.com/enbr/5158/show-178-how-to-add-personality-to-your-brand/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Sun, 13 Jul 2008 05:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>rohit bhargava,personality not included,marketing,brand,brand building,small business,gotomeeting,leadership podcast,marketing podcast,marketing strategy,communication,leadership,management</itunes:keywords>
      <itunes:subtitle>How brands create success through personality</itunes:subtitle>
      <itunes:summary>(-p-)Today I talk with (-a href=&#039;http://rohitbhargava.typepad.com/socialmediabio/&#039;-)Rohit Bhargava(-/a-) who has written (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/203-7087525-3425523?node=0andamp;page=9&#039;-)Personality Not Included(-/a-). Rohit is one of the leading marketing bloggers - you can check out his (-a href=&#039;http://rohitbhargava.typepad.com/&#039;-)Influential Marketing blog (-/a-)here and also check out the (-a href=&#039;http://www.personalitynotincluded.com/&#039;-)Personality Not Included (-/a-)website for loads of resources. I ask Rohit(-/p-)  (-ul-)(-li-)How do your reconcile a company of individual personalities with one corporate personality?(-/li-)(-li-)Do corporate personalities mirror humans and have both good and bad aspects to them?(-/li-)(-li-)Do you have to be attractive to show your personality or does your personality create the brand attraction?(-/li-)(-li-)Do small businesses have an advantage?(-/li-)(-li-)What are back stories and how can they help brand building?(-/li-)(-li-)How you can make customers feel special by providing special insights(-/li-)(-li-)In depth look at 3 different strategies - The UnWhatever Marketing strategy, The Fallibility Marketing concept and the Anti Marketer Marketing idea.(-/li-)(-li-)Do corporate personalities change over time as with human beings?(-/li-)(-li-)Was it an anti marketing technique to call the book Personality Not Included?(-/li-)(-/ul-)(-p-)(-strong-)Message from Sponsor(-/strong-)(-br /-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcasts&#039;-)GoToMeeting(-/a-) Try it Free for 30 days use Promo Code Podcastandrdquo; (-/p-)(-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-) (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-07-13-18000-205-084.mp3" length="14531234" type="audio/mpeg" />
      <description>&lt;p&gt;Today I talk with &lt;a href=&quot;http://rohitbhargava.typepad.com/socialmediabio/&quot;&gt;Rohit Bhargava&lt;/a&gt; who has written &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/203-7087525-3425523?node=0&amp;amp;page=9&quot;&gt;Personality Not Included&lt;/a&gt;. Rohit is one of the leading marketing bloggers - you can check out his &lt;a href=&quot;http://rohitbhargava.typepad.com/&quot;&gt;Influential Marketing blog &lt;/a&gt;here and also check out the &lt;a href=&quot;http://www.personalitynotincluded.com/&quot;&gt;Personality Not Included &lt;/a&gt;website for loads of resources. I ask Rohit&lt;/p&gt;  &lt;ul&gt;&lt;li&gt;How do your reconcile a company of individual personalities with one corporate personality?&lt;/li&gt;&lt;li&gt;Do corporate personalities mirror humans and have both good and bad aspects to them?&lt;/li&gt;&lt;li&gt;Do you have to be attractive to show your personality or does your personality create the brand attraction?&lt;/li&gt;&lt;li&gt;Do small businesses have an advantage?&lt;/li&gt;&lt;li&gt;What are back stories and how can they help brand building?&lt;/li&gt;&lt;li&gt;How you can make customers feel special by providing special insights&lt;/li&gt;&lt;li&gt;In depth look at 3 different strategies - The UnWhatever Marketing strategy, The Fallibility Marketing concept and the Anti Marketer Marketing idea.&lt;/li&gt;&lt;li&gt;Do corporate personalities change over time as with human beings?&lt;/li&gt;&lt;li&gt;Was it an anti marketing technique to call the book Personality Not Included?&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcasts&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 30 days use Promo Code Podcast&amp;rdquo; &lt;/p&gt;&lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt; &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Rob Meinhardt KACE</title>
      <link>http://www.podcasternews.com/bpp/5157/industry-report-rob-meinhardt-kace/</link>
      <guid>http://www.podcasternews.com/bpp/5157/industry-report-rob-meinhardt-kace/</guid>
      <comments>http://www.podcasternews.com/bpp/5157/industry-report-rob-meinhardt-kace/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Fri, 11 Jul 2008 02:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>software,management,mid-sized,firm,manufacturing</itunes:keywords>
      <itunes:subtitle>Is software management driving your mid-sized company crazy?  KACE can help.</itunes:subtitle>
      <itunes:summary>(-a href=&#039;http://www.kace.com&#039;-)(-img src=&#039;/data/programs/bpp/attach/KACE_logo_horiz_color_small.jpg&#039; alt=&#039;KACE_logo_horiz_color_small.jpg&#039; width=&#039;200&#039; height=&#039;43&#039; align=&#039;left&#039; /-)(-/a-)KACEandtrade; is the leading systems management appliance company. The award winning KBOXandtrade; family of appliances delivers easy-to-use, comprehensive systems management capabilities. KACE customers usually install in one day at one third the cost of software alternatives.(-br /-) (-br /-) KACE is headquartered in Mountain View, California. To learn more about KACE and its product offerings, please visit (-a href=&#039;http://www.kace.com&#039;-)http://www.kace.com(-/a-) or call 1-877-MGMT-DONE.(-p-)(-a href=&#039;http://www.kace.com/&#039;-)(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-11-07200-087-616.mp3" length="8278734" type="audio/mpeg" />
      <description>&lt;a href=&quot;http://www.kace.com&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/KACE_logo_horiz_color_small.jpg&quot; alt=&quot;KACE_logo_horiz_color_small.jpg&quot; width=&quot;200&quot; height=&quot;43&quot; align=&quot;left&quot; /&gt;&lt;/a&gt;KACE&amp;trade; is the leading systems management appliance company. The award winning KBOX&amp;trade; family of appliances delivers easy-to-use, comprehensive systems management capabilities. KACE customers usually install in one day at one third the cost of software alternatives.&lt;br /&gt; &lt;br /&gt; KACE is headquartered in Mountain View, California. To learn more about KACE and its product offerings, please visit &lt;a href=&quot;http://www.kace.com&quot;&gt;http://www.kace.com&lt;/a&gt; or call 1-877-MGMT-DONE.&lt;p&gt;&lt;a href=&quot;http://www.kace.com/&quot;&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Marcia Arndt Moraine Park Technical College</title>
      <link>http://www.podcasternews.com/bpp/5155/industry-report-marcia-arndt-moraine-park-technical-college/</link>
      <guid>http://www.podcasternews.com/bpp/5155/industry-report-marcia-arndt-moraine-park-technical-college/</guid>
      <comments>http://www.podcasternews.com/bpp/5155/industry-report-marcia-arndt-moraine-park-technical-college/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Thu, 10 Jul 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>technical,workforce,school</itunes:keywords>
      <itunes:subtitle>Someone who is doing something for the future workforce for your business.</itunes:subtitle>
      <itunes:summary>(-p-)(-img src=&#039;/data/programs/bpp/attach/smMoraine Park-286_1.jpg&#039; alt=&#039;smMoraine Park-286_1.jpg&#039; width=&#039;244&#039; height=&#039;72&#039; /-)(-/p-)(-p-)Dean, Manufacturing Technology at Moraine Park Technical College, West Bend, WI Moraine Park Technical College(-/p-)(-p-)(-a href=&#039;http://www.morainepark.edu/&#039;-) Moraine Park Technical College(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-10-10800-087-615.mp3" length="6908269" type="audio/mpeg" />
      <description>&lt;p&gt;&lt;img src=&quot;/data/programs/bpp/attach/smMoraine Park-286_1.jpg&quot; alt=&quot;smMoraine Park-286_1.jpg&quot; width=&quot;244&quot; height=&quot;72&quot; /&gt;&lt;/p&gt;&lt;p&gt;Dean, Manufacturing Technology at Moraine Park Technical College, West Bend, WI Moraine Park Technical College&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.morainepark.edu/&quot;&gt; Moraine Park Technical College&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #177 - Execution of Brand Strategy</title>
      <link>http://www.podcasternews.com/enbr/5154/show-177-execution-of-brand-strategy/</link>
      <guid>http://www.podcasternews.com/enbr/5154/show-177-execution-of-brand-strategy/</guid>
      <comments>http://www.podcasternews.com/enbr/5154/show-177-execution-of-brand-strategy/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 09 Jul 2008 07:19:44 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>business strategy,creativity,execution revolution,gary harpst,goals,leadership podcast,leadership team,marketing,brand strategy,hr,communication,management,business books</itunes:keywords>
      <itunes:subtitle>How to execute strategy with Gary Harpst</itunes:subtitle>
      <itunes:summary>(-p-)(-a href=&#039;http://www.blubrry.com/engaging/242010/show-176-the-authentic-brand/&#039;-)(-/a-) Don&#039;t forget to try (-a href=&#039;http://www.gotomeeting.com/podcasts&#039;-)GoToMeeting(-/a-) for your (-strong-)30 day free(-/strong-) trial!(-/p-)  (-p-)Today I talk with successful serial entrepreneur (-a href=&#039;http://www.garyharpst.com/&#039;-)Gary Harpst(-/a-) whose earlier book (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/203-7908650-0211946?node=0andamp;page=8&#039;-)Six Disciplines for Excellence(-/a-) I used as a framework for strategic planning. But today I talk to him about his new book (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/203-7908650-0211946?node=0andamp;page=9&#039;-)The Execution Revolution(-/a-). An easy to read book - check out the website (-a href=&#039;http://www.sixdisciplines.com/&#039;-)Six Disciplines(-/a-) for more information. We cover(-/p-)  (-p-)How to balance strategy and execution(-/p-)  (-p-)Can you say sales = strategy and profit = execution?(-/p-)  (-p-)Is there a problem with the executing the strategy process?(-/p-)  (-p-)The importance of looking at the outside world in forming your business strategy(-/p-)  (-p-)Strategy for a small business(-/p-)  (-p-)Why do people find strategy so difficult?(-/p-)  (-p-)The role of methodology in strategic planning and execution(-/p-)  (-p-)How to unlock creativity within your leadership team(-/p-)  (-p-)How to set deliverable goals(-/p-)  (-p-)How to recognise when you need to change your plans(-/p-)  (-p-)Is the technological revolution a help or a hinder to strategy?(-br /-) (-/p-)  (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)    (-/p-)(-strong-)Message from Sponsor(-/strong-)(-br /-)(-p-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcasts&#039;-)GoToMeeting(-/a-) Try it Free for 30 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-07-09-26384-205-083.mp3" length="15329522" type="audio/mpeg" />
      <description>&lt;p&gt;&lt;a href=&quot;http://www.blubrry.com/engaging/242010/show-176-the-authentic-brand/&quot;&gt;&lt;/a&gt; Don&#039;t forget to try &lt;a href=&quot;http://www.gotomeeting.com/podcasts&quot;&gt;GoToMeeting&lt;/a&gt; for your &lt;strong&gt;30 day free&lt;/strong&gt; trial!&lt;/p&gt;  &lt;p&gt;Today I talk with successful serial entrepreneur &lt;a href=&quot;http://www.garyharpst.com/&quot;&gt;Gary Harpst&lt;/a&gt; whose earlier book &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/203-7908650-0211946?node=0&amp;amp;page=8&quot;&gt;Six Disciplines for Excellence&lt;/a&gt; I used as a framework for strategic planning. But today I talk to him about his new book &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/203-7908650-0211946?node=0&amp;amp;page=9&quot;&gt;The Execution Revolution&lt;/a&gt;. An easy to read book - check out the website &lt;a href=&quot;http://www.sixdisciplines.com/&quot;&gt;Six Disciplines&lt;/a&gt; for more information. We cover&lt;/p&gt;  &lt;p&gt;How to balance strategy and execution&lt;/p&gt;  &lt;p&gt;Can you say sales = strategy and profit = execution?&lt;/p&gt;  &lt;p&gt;Is there a problem with the executing the strategy process?&lt;/p&gt;  &lt;p&gt;The importance of looking at the outside world in forming your business strategy&lt;/p&gt;  &lt;p&gt;Strategy for a small business&lt;/p&gt;  &lt;p&gt;Why do people find strategy so difficult?&lt;/p&gt;  &lt;p&gt;The role of methodology in strategic planning and execution&lt;/p&gt;  &lt;p&gt;How to unlock creativity within your leadership team&lt;/p&gt;  &lt;p&gt;How to set deliverable goals&lt;/p&gt;  &lt;p&gt;How to recognise when you need to change your plans&lt;/p&gt;  &lt;p&gt;Is the technological revolution a help or a hinder to strategy?&lt;br /&gt; &lt;/p&gt;  &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;    &lt;/p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt;&lt;p&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcasts&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 30 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Forrest W. Breyfogle III Smarter Solutions</title>
      <link>http://www.podcasternews.com/bpp/5153/industry-report-forrest-w-breyfogle-iii-smarter-solutions/</link>
      <guid>http://www.podcasternews.com/bpp/5153/industry-report-forrest-w-breyfogle-iii-smarter-solutions/</guid>
      <comments>http://www.podcasternews.com/bpp/5153/industry-report-forrest-w-breyfogle-iii-smarter-solutions/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 09 Jul 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>six sigma,TQM,lean,constraints</itunes:keywords>
      <itunes:subtitle>How to implement improvement programs better!</itunes:subtitle>
      <itunes:summary>New book-volumes describe a business system that show how organizations can go beyond Lean Six Sigma and the Balanced Scorecard.(-p-)(-a href=&#039;http://www.smartersolutions.com/&#039;-)(-/a-) Smarter Solutions, Inc.(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-09-10800-087-614.mp3" length="6229264" type="audio/mpeg" />
      <description>New book-volumes describe a business system that show how organizations can go beyond Lean Six Sigma and the Balanced Scorecard.&lt;p&gt;&lt;a href=&quot;http://www.smartersolutions.com/&quot;&gt;&lt;/a&gt; Smarter Solutions, Inc.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Mark Graban LeanHospitalsBook.com</title>
      <link>http://www.podcasternews.com/bpp/5152/industry-report-mark-graban-leanhospitalsbookcom/</link>
      <guid>http://www.podcasternews.com/bpp/5152/industry-report-mark-graban-leanhospitalsbookcom/</guid>
      <comments>http://www.podcasternews.com/bpp/5152/industry-report-mark-graban-leanhospitalsbookcom/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Tue, 08 Jul 2008 02:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>hospitals,doctors,sick,manufacturing,lean</itunes:keywords>
      <itunes:subtitle>How does Lean transfer to Hospitals?</itunes:subtitle>
      <itunes:summary>(-p-)(-a href=&#039;http://leanhospitalsbook.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/book_leanhospitals.gif&#039; alt=&#039;book_leanhospitals.gif&#039; width=&#039;150&#039; height=&#039;214&#039; align=&#039;left&#039; /-)(-/a-)Drawing on his years of working with hospitals, Mark Graban explains why and how lean can be used to improve safety, quality, and efficiency in a healthcare setting. Graban highlights the benefits of lean methods for patients, employees, physicians, and the hospital itself. The book explains how lean manufacturing staples such as Value Stream Mapping and process observation can help hospital personnel identify and eliminate waste from their own processes, effectively preventing delays for patients, reducing wasted motion for caregivers, and improving the quality of care. Graban also describes how Standardized Work and error-proofing can prevent common hospital errors. The book also describes root cause problem-solving and daily improvement processes that can engage everyone in systemic improvement. Intended as a guide for hospital administrators, the book elaborates the steps they can take to begin the process of lean implementation.(-/p-)(-p-)(-a href=&#039;http://www.leanhospitalsbook.com/&#039;-) Lean Blog(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-08-07200-087-613.mp3" length="7714255" type="audio/mpeg" />
      <description>&lt;p&gt;&lt;a href=&quot;http://leanhospitalsbook.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/book_leanhospitals.gif&quot; alt=&quot;book_leanhospitals.gif&quot; width=&quot;150&quot; height=&quot;214&quot; align=&quot;left&quot; /&gt;&lt;/a&gt;Drawing on his years of working with hospitals, Mark Graban explains why and how lean can be used to improve safety, quality, and efficiency in a healthcare setting. Graban highlights the benefits of lean methods for patients, employees, physicians, and the hospital itself. The book explains how lean manufacturing staples such as Value Stream Mapping and process observation can help hospital personnel identify and eliminate waste from their own processes, effectively preventing delays for patients, reducing wasted motion for caregivers, and improving the quality of care. Graban also describes how Standardized Work and error-proofing can prevent common hospital errors. The book also describes root cause problem-solving and daily improvement processes that can engage everyone in systemic improvement. Intended as a guide for hospital administrators, the book elaborates the steps they can take to begin the process of lean implementation.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.leanhospitalsbook.com/&quot;&gt; Lean Blog&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Bruce Anneaux and Josh Ridley Zeus Inc</title>
      <link>http://www.podcasternews.com/bpp/5147/industry-report-bruce-anneaux-and-josh-ridley-zeus-inc/</link>
      <guid>http://www.podcasternews.com/bpp/5147/industry-report-bruce-anneaux-and-josh-ridley-zeus-inc/</guid>
      <comments>http://www.podcasternews.com/bpp/5147/industry-report-bruce-anneaux-and-josh-ridley-zeus-inc/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Mon, 07 Jul 2008 00:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>lab,plastic,process,development</itunes:keywords>
      <itunes:subtitle>You need plastics in your product... but you don&#039;t have a development department.  Here is your answer...</itunes:subtitle>
      <itunes:summary>Zeus Contract Randamp;D is dedicated to polymer research and collaborative developments in advanced technology. The contract research division focuses on prototype development, assembly solutions, research and analysis.(-p-)(-a href=&#039;http://www.zeusinc.com/&#039;-) Zeus Inc(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.polymathiclabs.com&#039;-)Polymathic Analytical Labs(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-07-00000-087-612.mp3" length="6597960" type="audio/mpeg" />
      <description>Zeus Contract R&amp;amp;D is dedicated to polymer research and collaborative developments in advanced technology. The contract research division focuses on prototype development, assembly solutions, research and analysis.&lt;p&gt;&lt;a href=&quot;http://www.zeusinc.com/&quot;&gt; Zeus Inc&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.polymathiclabs.com&quot;&gt;Polymathic Analytical Labs&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #176 - The Authentic Brand</title>
      <link>http://www.podcasternews.com/enbr/5146/show-176-the-authentic-brand/</link>
      <guid>http://www.podcasternews.com/enbr/5146/show-176-the-authentic-brand/</guid>
      <comments>http://www.podcasternews.com/enbr/5146/show-176-the-authentic-brand/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 02 Jul 2008 10:01:16 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>brand,the authentic brand,chris rosica,marketing,communication,branding,anna farmery,leadership podcast,marketing podcast,business,development,pr,managment,hr,entrepreneurs,strategy</itunes:keywords>
      <itunes:subtitle>How to create authenticity within the business world</itunes:subtitle>
      <itunes:summary>(-p-)Authenticity is a word that is used a lot in marketing these days, but what do we really mean by andquot;being authenticandquot;. Today I talk with (-a href=&#039;http://www.theauthenticbrand.com/abouttheauthor.html&#039;-)Chris Rosica(-/a-) who has interviewed many successful entrepreneurs on this area for his new book called (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/detail/0979310113/203-1461910-9543940&#039;-)The Authentic Brand(-/a-). We discuss(-/p-) (-p-)In an age of celebrity and pop culture do consumers really want authenticity?(-/p-) (-p-)The importance of speaking to your customers as real people(-/p-) (-p-)How an authentic brand is not a set of values but a passion for a larger societal passion(-/p-) (-p-)The power in the naming of your company(-/p-) (-p-)How authenticity is developed through the values of the leaders rather than as a marketing concept(-br /-) (-/p-) (-p-)How companies can use geo-branding(-/p-) (-p-)The importance of the search for perfection for their brands(-/p-) (-p-)How strategising your life works hand in hand with strategising your business(-/p-) (-p-)How leadership styles are different across entrepreneurs(-br /-) (-/p-) (-p-)How the authentic entrepreneurs are consumers first and leaders second(-/p-) (-p-)Does an authentic brand match consumers values to the service rather than brand values to the consumers?(-/p-)  If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)(-br /-)(-p-)(-strong-)Message from Sponsor(-/strong-)(-br /-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcast&#039;-)GoToMeeting(-/a-) Try it Free for 45 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-07-02-36076-205-082.mp3" length="13780360" type="audio/mpeg" />
      <description>&lt;p&gt;Authenticity is a word that is used a lot in marketing these days, but what do we really mean by &amp;quot;being authentic&amp;quot;. Today I talk with &lt;a href=&quot;http://www.theauthenticbrand.com/abouttheauthor.html&quot;&gt;Chris Rosica&lt;/a&gt; who has interviewed many successful entrepreneurs on this area for his new book called &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/detail/0979310113/203-1461910-9543940&quot;&gt;The Authentic Brand&lt;/a&gt;. We discuss&lt;/p&gt; &lt;p&gt;In an age of celebrity and pop culture do consumers really want authenticity?&lt;/p&gt; &lt;p&gt;The importance of speaking to your customers as real people&lt;/p&gt; &lt;p&gt;How an authentic brand is not a set of values but a passion for a larger societal passion&lt;/p&gt; &lt;p&gt;The power in the naming of your company&lt;/p&gt; &lt;p&gt;How authenticity is developed through the values of the leaders rather than as a marketing concept&lt;br /&gt; &lt;/p&gt; &lt;p&gt;How companies can use geo-branding&lt;/p&gt; &lt;p&gt;The importance of the search for perfection for their brands&lt;/p&gt; &lt;p&gt;How strategising your life works hand in hand with strategising your business&lt;/p&gt; &lt;p&gt;How leadership styles are different across entrepreneurs&lt;br /&gt; &lt;/p&gt; &lt;p&gt;How the authentic entrepreneurs are consumers first and leaders second&lt;/p&gt; &lt;p&gt;Does an authentic brand match consumers values to the service rather than brand values to the consumers?&lt;/p&gt;  If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;&lt;br /&gt;&lt;p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcast&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 45 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Mike Fager - futureofmybusiness.com</title>
      <link>http://www.podcasternews.com/bpp/5145/industry-report-mike-fager-futureofmybusinesscom/</link>
      <guid>http://www.podcasternews.com/bpp/5145/industry-report-mike-fager-futureofmybusinesscom/</guid>
      <comments>http://www.podcasternews.com/bpp/5145/industry-report-mike-fager-futureofmybusinesscom/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 02 Jul 2008 00:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>bussiness advisor,author,succession planning,family therapist</itunes:keywords>
      <itunes:subtitle>Bussiness advisor, author, succession planning, family &#039;Therapist&#039; this show has it all for the small business owner!</itunes:subtitle>
      <itunes:summary>Succession Planning for the Family Owned Business! We at futureofmybusiness.com are committed to providing top tier solutions for business owners just like you. We have plenty more book projects in the works andndash; look for specialized titles such as Succession Planning for the Manufacturing Business and Succession Planning for the Family Farm, as well as a few exclusive web-only strategies, in the near future.(-p-)(-a href=&#039;http://www.futureofmybusiness.com&#039;-)FutureofMyBusiness.com(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-07-02-00000-087-611.mp3" length="6505182" type="audio/mpeg" />
      <description>Succession Planning for the Family Owned Business! We at futureofmybusiness.com are committed to providing top tier solutions for business owners just like you. We have plenty more book projects in the works &amp;ndash; look for specialized titles such as Succession Planning for the Manufacturing Business and Succession Planning for the Family Farm, as well as a few exclusive web-only strategies, in the near future.&lt;p&gt;&lt;a href=&quot;http://www.futureofmybusiness.com&quot;&gt;FutureofMyBusiness.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Roger Kipp Mcclarin Plastics</title>
      <link>http://www.podcasternews.com/bpp/5144/industry-report-roger-kipp-mcclarin-plastics/</link>
      <guid>http://www.podcasternews.com/bpp/5144/industry-report-roger-kipp-mcclarin-plastics/</guid>
      <comments>http://www.podcasternews.com/bpp/5144/industry-report-roger-kipp-mcclarin-plastics/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Mon, 30 Jun 2008 00:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>plastics,supply chain,economics,lean</itunes:keywords>
      <itunes:subtitle>How best to manage a supply chain.</itunes:subtitle>
      <itunes:summary>Forging sustainable relationships within a supply chain, along with the conservation of established partnerships, can produce a positive impact on a bottom line.(-br /-) McClarin Plastics custom designs and manufactures Thermoformed and Fiberglass Reinforced Plastic products and components. For over 50 years, they have helped local, national and international companies find creative solutions using plastics applications.(-p-)(-a href=&#039;/www.mcclarinplastics.com&#039;-) Mcclarin Plastics(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-) (-a href=&#039;http://www.keepsharp.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-)(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-06-30-00000-087-610.mp3" length="6639257" type="audio/mpeg" />
      <description>Forging sustainable relationships within a supply chain, along with the conservation of established partnerships, can produce a positive impact on a bottom line.&lt;br /&gt; McClarin Plastics custom designs and manufactures Thermoformed and Fiberglass Reinforced Plastic products and components. For over 50 years, they have helped local, national and international companies find creative solutions using plastics applications.&lt;p&gt;&lt;a href=&quot;/www.mcclarinplastics.com&quot;&gt; Mcclarin Plastics&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt; &lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #175 - Talent as a Competitor Advantage</title>
      <link>http://www.podcasternews.com/enbr/5143/show-175-talent-as-a-competitor-advantage/</link>
      <guid>http://www.podcasternews.com/enbr/5143/show-175-talent-as-a-competitor-advantage/</guid>
      <comments>http://www.podcasternews.com/enbr/5143/show-175-talent-as-a-competitor-advantage/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Sat, 28 Jun 2008 09:31:24 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>talent,ed lawler,human capital,strategy,marketing podcast,leadership podcast,ibm,design,financial budgets,degrees of separation,communication,business,human resources,management</itunes:keywords>
      <itunes:subtitle>The Importance of Human Capital Management</itunes:subtitle>
      <itunes:summary>(-p-)I talk with Ed Lawler who is a Director of the Center for Effective Organisations at the University of California. Ed was named as one of the country&#039;s leading management experts by Business Week magazine and we discuss(-/p-)  (-ul-)(-li-)Human capital is not just a talent issue(-/li-)(-li-)What is talent?(-/li-)(-li-)How easy is it for a traditional company to start putting people at the core of their strategy?(-/li-)(-li-)How IBM changed their human capital strategy(-/li-)(-li-)Why does business put huge emphasis on design externally but not on designing their internal structure?(-/li-)(-li-)Leadership is an organisational capability not about gifted individuals(-/li-)(-li-)How to become a human capital centric organisation(-/li-)(-li-)What is the Star Model for Human Capital organisations?(-/li-)(-li-)The importance of identify(-/li-)(-li-)Why financial budgets should not be emphasised, that they should be used to give feedback on core competencies rather than running the business?(-/li-)(-li-)The importance of building the company on degrees of separation from the customer(-/li-)(-/ul-)  (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)(-br /-) (-br /-)(-strong-)Message from Sponsor(-/strong-)(-br /-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcast&#039;-)GoToMeeting(-/a-) Try it Free for 45 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-06-28-34284-205-081.mp3" length="14507612" type="audio/mpeg" />
      <description>&lt;p&gt;I talk with Ed Lawler who is a Director of the Center for Effective Organisations at the University of California. Ed was named as one of the country&#039;s leading management experts by Business Week magazine and we discuss&lt;/p&gt;  &lt;ul&gt;&lt;li&gt;Human capital is not just a talent issue&lt;/li&gt;&lt;li&gt;What is talent?&lt;/li&gt;&lt;li&gt;How easy is it for a traditional company to start putting people at the core of their strategy?&lt;/li&gt;&lt;li&gt;How IBM changed their human capital strategy&lt;/li&gt;&lt;li&gt;Why does business put huge emphasis on design externally but not on designing their internal structure?&lt;/li&gt;&lt;li&gt;Leadership is an organisational capability not about gifted individuals&lt;/li&gt;&lt;li&gt;How to become a human capital centric organisation&lt;/li&gt;&lt;li&gt;What is the Star Model for Human Capital organisations?&lt;/li&gt;&lt;li&gt;The importance of identify&lt;/li&gt;&lt;li&gt;Why financial budgets should not be emphasised, that they should be used to give feedback on core competencies rather than running the business?&lt;/li&gt;&lt;li&gt;The importance of building the company on degrees of separation from the customer&lt;/li&gt;&lt;/ul&gt;  &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;&lt;br /&gt; &lt;br /&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcast&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 45 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #174 - Citizen Marketers</title>
      <link>http://www.podcasternews.com/enbr/5139/show-174-citizen-marketers/</link>
      <guid>http://www.podcasternews.com/enbr/5139/show-174-citizen-marketers/</guid>
      <comments>http://www.podcasternews.com/enbr/5139/show-174-citizen-marketers/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 25 Jun 2008 06:42:12 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>church of the customer,citizen marketers,corporate brands,democratisation of the web,jackie huba,leadership podcast,marketing podcast,outsourcing,pop culture,social media,web 2.0,hr</itunes:keywords>
      <itunes:subtitle>How and why to engage with citizen marketers</itunes:subtitle>
      <itunes:summary>(-p-)I am a member of the (-a href=&#039;http://www.theswom.org/&#039;-)Society for Word of Mouth marketing(-/a-) social network and wanted to get (-a href=&#039;http://http//www.creatingcustomerevangelists.com/speaking/authors/&#039;-)Jackie Huba(-/a-) one of the founders onto the show to discuss how to engage with the (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/203-9937037-0279129?node=0andamp;page=8&#039;-)citizen marketers(-/a-). Jackie&#039;s magical blog (-a href=&#039;http://customerevangelists.typepad.com/&#039;-)Church of the Customer (-/a-)is one of the most respected marketing resources and well worth checking out. The interview covers(-/p-)(-p-)How Web 2.0 is an intersection of technology, pop culture and marketing(-/p-)  (-p-)Do people engage with social media because they want a voice or because the technology is free and accessible?(-/p-)  (-p-)Does social media reduce the risk of failure for business?(-/p-)  (-p-)How to balance transparency with keeping the brand protected(-/p-)  (-p-)Is citizen marketers a niche concept?(-/p-)  (-p-)Is there a danger of listening to the 1% commenters and extrapolating that to change your business?(-/p-)  (-p-)Are citizen marketers (-a href=&#039;http://theengagingbrand.typepad.com/the_engaging_brand_/2008/06/how-to-outsourc.html&#039;-)outsourcing the outsourcers(-/a-)?(-/p-)  (-p-)What drives citizens marketers?(-/p-)  (-p-)Why do people want to share and support online and yet it is difficult to get people to share inside a company?(-/p-)  (-p-) Does the democratisation of the web threaten the fabric of our society?(-/p-)  (-p-)How visibility is affecting public figures(-/p-)  (-p-)How difficult is it for corporate brands to add community, word of mouth, engagement to an existing website?(-/p-)  (-p-)Tips on how to engage customers in your community(-/p-)  (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)(-/p-)(-strong-)Message from Sponsor(-/strong-)(-br /-)(-p-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcast&#039;-)GoToMeeting(-/a-) Try it Free for 45 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-06-25-24132-205-080.mp3" length="13898633" type="audio/mpeg" />
      <description>&lt;p&gt;I am a member of the &lt;a href=&quot;http://www.theswom.org/&quot;&gt;Society for Word of Mouth marketing&lt;/a&gt; social network and wanted to get &lt;a href=&quot;http://http//www.creatingcustomerevangelists.com/speaking/authors/&quot;&gt;Jackie Huba&lt;/a&gt; one of the founders onto the show to discuss how to engage with the &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/203-9937037-0279129?node=0&amp;amp;page=8&quot;&gt;citizen marketers&lt;/a&gt;. Jackie&#039;s magical blog &lt;a href=&quot;http://customerevangelists.typepad.com/&quot;&gt;Church of the Customer &lt;/a&gt;is one of the most respected marketing resources and well worth checking out. The interview covers&lt;/p&gt;&lt;p&gt;How Web 2.0 is an intersection of technology, pop culture and marketing&lt;/p&gt;  &lt;p&gt;Do people engage with social media because they want a voice or because the technology is free and accessible?&lt;/p&gt;  &lt;p&gt;Does social media reduce the risk of failure for business?&lt;/p&gt;  &lt;p&gt;How to balance transparency with keeping the brand protected&lt;/p&gt;  &lt;p&gt;Is citizen marketers a niche concept?&lt;/p&gt;  &lt;p&gt;Is there a danger of listening to the 1% commenters and extrapolating that to change your business?&lt;/p&gt;  &lt;p&gt;Are citizen marketers &lt;a href=&quot;http://theengagingbrand.typepad.com/the_engaging_brand_/2008/06/how-to-outsourc.html&quot;&gt;outsourcing the outsourcers&lt;/a&gt;?&lt;/p&gt;  &lt;p&gt;What drives citizens marketers?&lt;/p&gt;  &lt;p&gt;Why do people want to share and support online and yet it is difficult to get people to share inside a company?&lt;/p&gt;  &lt;p&gt; Does the democratisation of the web threaten the fabric of our society?&lt;/p&gt;  &lt;p&gt;How visibility is affecting public figures&lt;/p&gt;  &lt;p&gt;How difficult is it for corporate brands to add community, word of mouth, engagement to an existing website?&lt;/p&gt;  &lt;p&gt;Tips on how to engage customers in your community&lt;/p&gt;  &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;&lt;/p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt;&lt;p&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcast&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 45 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report David Banfield The Interface Financial Group</title>
      <link>http://www.podcasternews.com/bpp/5138/industry-report-david-banfield-the-interface-financial-group/</link>
      <guid>http://www.podcasternews.com/bpp/5138/industry-report-david-banfield-the-interface-financial-group/</guid>
      <comments>http://www.podcasternews.com/bpp/5138/industry-report-david-banfield-the-interface-financial-group/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Wed, 25 Jun 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>finance,accounts receivables</itunes:keywords>
      <itunes:subtitle>How to find money for your small business.</itunes:subtitle>
      <itunes:summary>(-a href=&#039;http://www.interfacefinancial.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/Untitled.jpg&#039; alt=&#039;Untitled.jpg&#039; width=&#039;200&#039; height=&#039;162&#039; /-)(-/a-)(-br /-)Interface provides short term working capital specifically for the small business marketplace. Clients are both manufacturing and service companies.(-p-)(-a href=&#039;http://www.interfacefinancial.com/&#039;-) The Interface Financial Group(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-)(-a href=&#039;http://www.keepsharp.com&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo_1.jpg&#039; alt=&#039;KeepSharp.com&#039; width=&#039;253&#039; height=&#039;65&#039; /-)(-/a-) (-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-06-25-10800-087-609.mp3" length="7041358" type="audio/mpeg" />
      <description>&lt;a href=&quot;http://www.interfacefinancial.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Untitled.jpg&quot; alt=&quot;Untitled.jpg&quot; width=&quot;200&quot; height=&quot;162&quot; /&gt;&lt;/a&gt;&lt;br /&gt;Interface provides short term working capital specifically for the small business marketplace. Clients are both manufacturing and service companies.&lt;p&gt;&lt;a href=&quot;http://www.interfacefinancial.com/&quot;&gt; The Interface Financial Group&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.keepsharp.com&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo_1.jpg&quot; alt=&quot;KeepSharp.com&quot; width=&quot;253&quot; height=&quot;65&quot; /&gt;&lt;/a&gt; &lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Dennis Salazar - Salazar Packaging</title>
      <link>http://www.podcasternews.com/bpp/5137/industry-report-dennis-salazar-salazar-packaging/</link>
      <guid>http://www.podcasternews.com/bpp/5137/industry-report-dennis-salazar-salazar-packaging/</guid>
      <comments>http://www.podcasternews.com/bpp/5137/industry-report-dennis-salazar-salazar-packaging/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Tue, 24 Jun 2008 00:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>green,industry,supply chain,packaging,cardboard</itunes:keywords>
      <itunes:subtitle>Dennis has a very consistent theme.  Green packaging intelligently. He consistently looks at the larger picture and savings throughout the supply chain. Globe Guard 100% PCW packaging should be a hit.</itunes:subtitle>
      <itunes:summary>(-p-)(-a href=&#039;http://www.salazarpackaging.com/pdf/GlobeGuard.pdf&#039;-)(-img src=&#039;/data/programs/bpp/attach/globeguardLogo2c.jpg&#039; alt=&#039;globeguardLogo2c.jpg&#039; width=&#039;300&#039; height=&#039;73&#039; /-)(-/a-)(-/p-) Distributor of packaging materials, equipment and ideas including our new Globe Guard eco friendly product line.(-p-)(-a href=&#039;http://www.salazarpackaging.com/&#039;-) Salazar Packaging(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)Join us in our appreciation for these companies who have donated to (-a href=&#039;http://www.action-works.org/&#039;-)Action-Works(-/a-) an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:(-/p-)(-p-)(-a href=&#039;http://www.keepsharp.com/&#039;-)Keep Sharp(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.smglobal.com/&#039;-)SMGlobal(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.sum2.us/&#039;-)Sum2(-/a-)andnbsp;(-br /-) (-a href=&#039;http://www.westernelectronics.com/&#039;-)Western Electronics(-/a-)andnbsp;(-br /-)  (-/p-) </itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-06-24-00000-087-608.mp3" length="5848211" type="audio/mpeg" />
      <description>&lt;p&gt;&lt;a href=&quot;http://www.salazarpackaging.com/pdf/GlobeGuard.pdf&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/globeguardLogo2c.jpg&quot; alt=&quot;globeguardLogo2c.jpg&quot; width=&quot;300&quot; height=&quot;73&quot; /&gt;&lt;/a&gt;&lt;/p&gt; Distributor of packaging materials, equipment and ideas including our new Globe Guard eco friendly product line.&lt;p&gt;&lt;a href=&quot;http://www.salazarpackaging.com/&quot;&gt; Salazar Packaging&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Join us in our appreciation for these companies who have donated to &lt;a href=&quot;http://www.action-works.org/&quot;&gt;Action-Works&lt;/a&gt; an educational 501(c)(3) non-profit who brings Science Technology Engineering and Math (STEM) to our youth:&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.keepsharp.com/&quot;&gt;Keep Sharp&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.smglobal.com/&quot;&gt;SMGlobal&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.sum2.us/&quot;&gt;Sum2&lt;/a&gt;&amp;nbsp;&lt;br /&gt; &lt;a href=&quot;http://www.westernelectronics.com/&quot;&gt;Western Electronics&lt;/a&gt;&amp;nbsp;&lt;br /&gt;  &lt;/p&gt; </description>
    </item>
    <item>
      <title>The Engaging Brand: Show #173 - How to be a Successful Failure</title>
      <link>http://www.podcasternews.com/enbr/5135/show-173-how-to-be-a-successful-failure/</link>
      <guid>http://www.podcasternews.com/enbr/5135/show-173-how-to-be-a-successful-failure/</guid>
      <comments>http://www.podcasternews.com/enbr/5135/show-173-how-to-be-a-successful-failure/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Sat, 21 Jun 2008 15:53:50 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>barry moltz,bounce,leadership,marketing podcast,leadership podcast,hr,development,training,communication branding,employee engagement,anna farmery,uk podcast,personal development,managers</itunes:keywords>
      <itunes:subtitle>Barry Moltz inspires us to see failure differently</itunes:subtitle>
      <itunes:summary>(-p-)Today I am joined by (-a href=&#039;http://barrymoltz.com/&#039;-)Barry Moltz(-/a-) who talks to us about bouncing back from failure. Resilience at a leadership, business or even the brand level is so important and Barry manages to turn this negative into a huge positive. This interview is based on his book called (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/026-7136224-8319605?node=0andamp;page=8&#039;-)Bounce - Failure, Resiliency, and Confidence to Achieve Your Next Great Success(-/a-) and cover(-/p-)  (-p-)Is failure a good thing in business?(-/p-)  (-p-)How we measure failure against archetypes(-/p-)  (-p-)What is bounce?(-/p-)  (-p-)Why do concentrate on our failures?(-/p-)  (-p-)How failure is perceived differently across cultures(-/p-)  (-p-)How Asia balance failure and risk(-/p-)  (-p-)Why is humility important in leadership?(-/p-)  (-p-)Can you fear success?(-/p-)  (-p-)Why is choice a great antidote to fear?(-/p-)  (-p-)How to decide when to give up(-/p-)  (-p-)How to manage risk(-/p-)  (-p-)Tips on how to comeback from failure(-/p-)  (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-) or the new room set up on (-a href=&#039;http://friendfeed.com/rooms/theengagingbrand&#039;-)Friendfeed(-/a-)(-/p-)(-strong-)Message from Sponsor(-/strong-)(-br /-)(-p-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcast&#039;-)GoToMeeting(-/a-) Try it Free for 45 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-06-21-57230-205-079.mp3" length="9534531" type="audio/mpeg" />
      <description>&lt;p&gt;Today I am joined by &lt;a href=&quot;http://barrymoltz.com/&quot;&gt;Barry Moltz&lt;/a&gt; who talks to us about bouncing back from failure. Resilience at a leadership, business or even the brand level is so important and Barry manages to turn this negative into a huge positive. This interview is based on his book called &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/026-7136224-8319605?node=0&amp;amp;page=8&quot;&gt;Bounce - Failure, Resiliency, and Confidence to Achieve Your Next Great Success&lt;/a&gt; and cover&lt;/p&gt;  &lt;p&gt;Is failure a good thing in business?&lt;/p&gt;  &lt;p&gt;How we measure failure against archetypes&lt;/p&gt;  &lt;p&gt;What is bounce?&lt;/p&gt;  &lt;p&gt;Why do concentrate on our failures?&lt;/p&gt;  &lt;p&gt;How failure is perceived differently across cultures&lt;/p&gt;  &lt;p&gt;How Asia balance failure and risk&lt;/p&gt;  &lt;p&gt;Why is humility important in leadership?&lt;/p&gt;  &lt;p&gt;Can you fear success?&lt;/p&gt;  &lt;p&gt;Why is choice a great antidote to fear?&lt;/p&gt;  &lt;p&gt;How to decide when to give up&lt;/p&gt;  &lt;p&gt;How to manage risk&lt;/p&gt;  &lt;p&gt;Tips on how to comeback from failure&lt;/p&gt;  &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt; or the new room set up on &lt;a href=&quot;http://friendfeed.com/rooms/theengagingbrand&quot;&gt;Friendfeed&lt;/a&gt;&lt;/p&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt;&lt;p&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcast&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 45 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show #172 - Rules of Engagement</title>
      <link>http://www.podcasternews.com/enbr/5132/show-172-rules-of-engagement/</link>
      <guid>http://www.podcasternews.com/enbr/5132/show-172-rules-of-engagement/</guid>
      <comments>http://www.podcasternews.com/enbr/5132/show-172-rules-of-engagement/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Tue, 17 Jun 2008 16:26:49 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>Geoff Livingston,pr,pr strategy,marketing podcast,leadership podcast,social media,training,community,communication,branding,engagement,management,strategy,competitors,managing,brand</itunes:keywords>
      <itunes:subtitle>How Business Can Get the Most From Social Media</itunes:subtitle>
      <itunes:summary>(-p-)Today I am joined by (-a href=&#039;http://www.livingstonbuzz.com/about-2/&#039;-)Geoff Livingston(-/a-) who writes the (-a href=&#039;http://www.livingstonbuzz.com/blog/&#039;-)Buzz Bin blog(-/a-) and has also written a book called (-a href=&#039;http://astore.amazon.co.uk/mabelandharry-21/026-5757720-1898046?node=0andamp;page=8&#039;-)Now is Gone(-/a-). Unfortunately Skype was playing up at my end...don&#039;t you just love technology! I have shortened my questions to get rid of as much of my tinny voice as possible and I hope it doesn&#039;t detract from the conversation as Geoff talks us through(-/p-)  (-ul-)(-li-)What are the rules of engagement(-/li-)(-li-)How community has changed(-/li-)(-li-)Are companies entering social media for the right reasons(-/li-)(-li-)Where does social media belong ? Is it a communication tool or a customer service initiative?(-/li-)(-li-)Do you need a PR strategy?(-/li-)(-li-)How important is social media training within business?(-/li-)(-li-)Have we reached a plateau.....is there a trick to differentiating yourself from competitors?(-/li-)(-li-)The 3 aspects of branding(-/li-)(-/ul-)          (-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-)(-br /-)(-br /-)(-strong-)Message from Sponsor(-/strong-)(-br /-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcast&#039;-)GoToMeeting(-/a-) Try it Free for 45 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.podcasternews.com/enbr/PCN2008-06-17-59209-205-078.mp3" length="8388682" type="audio/mpeg" />
      <description>&lt;p&gt;Today I am joined by &lt;a href=&quot;http://www.livingstonbuzz.com/about-2/&quot;&gt;Geoff Livingston&lt;/a&gt; who writes the &lt;a href=&quot;http://www.livingstonbuzz.com/blog/&quot;&gt;Buzz Bin blog&lt;/a&gt; and has also written a book called &lt;a href=&quot;http://astore.amazon.co.uk/mabelandharry-21/026-5757720-1898046?node=0&amp;amp;page=8&quot;&gt;Now is Gone&lt;/a&gt;. Unfortunately Skype was playing up at my end...don&#039;t you just love technology! I have shortened my questions to get rid of as much of my tinny voice as possible and I hope it doesn&#039;t detract from the conversation as Geoff talks us through&lt;/p&gt;  &lt;ul&gt;&lt;li&gt;What are the rules of engagement&lt;/li&gt;&lt;li&gt;How community has changed&lt;/li&gt;&lt;li&gt;Are companies entering social media for the right reasons&lt;/li&gt;&lt;li&gt;Where does social media belong ? Is it a communication tool or a customer service initiative?&lt;/li&gt;&lt;li&gt;Do you need a PR strategy?&lt;/li&gt;&lt;li&gt;How important is social media training within business?&lt;/li&gt;&lt;li&gt;Have we reached a plateau.....is there a trick to differentiating yourself from competitors?&lt;/li&gt;&lt;li&gt;The 3 aspects of branding&lt;/li&gt;&lt;/ul&gt;          &lt;p&gt;If you have feedback for me on the show or topics that you would like me to cover then e-mail me at &lt;a href=&quot;mailto:anna@theengagingbrand.com&quot;&gt;anna@theengagingbrand.com&lt;/a&gt; or hop over to &lt;a href=&quot;http://www.facebook.com/group.php?gid=2378653172&quot;&gt; Facebook group for The Engaging Brand.&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;Message from Sponsor&lt;/strong&gt;&lt;br /&gt; &amp;ldquo;Online Meetings Made Easy with &lt;a href=&quot;http://www.gotomeeting.com/podcast&quot;&gt;GoToMeeting&lt;/a&gt; Try it Free for 45 days use Promo Code Podcast&amp;rdquo;&lt;/p&gt;</description>
    </item>
    <item>
      <title>Better Process Podcast: Industry Report Dave Boulos ComBrio</title>
      <link>http://www.podcasternews.com/bpp/5127/industry-report-dave-boulos-combrio/</link>
      <guid>http://www.podcasternews.com/bpp/5127/industry-report-dave-boulos-combrio/</guid>
      <comments>http://www.podcasternews.com/bpp/5127/industry-report-dave-boulos-combrio/</comments>
      <dc:creator>Ken Rayment</dc:creator>
      <category>Podcast</category>
      <pubDate>Fri, 13 Jun 2008 03:00:00 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Ken Rayment</itunes:author>
      <itunes:keywords>shopfloor,data,hmi,secure</itunes:keywords>
      <itunes:subtitle>Wow what a great idea about managing (secure!) your devices on your shopfloor</itunes:subtitle>
      <itunes:summary>(-a href=&#039;http://www.combrio.com/&#039;-)(-img src=&#039;/data/programs/bpp/attach/logo.jpg&#039; alt=&#039;logo.jpg&#039; width=&#039;98&#039; height=&#039;36&#039; align=&#039;left&#039; /-)(-/a-)ComBrio provides Remote Product Services (RPS) software to Managed Services, Enterprise IT, and Industrial Automation organizations that creates a virtual, secure IP infrastructure used for the continuous transport of real-time remote device monitoring data, and on-demand access for remote device management.(-br /-) (-br /-)(-p-) (-a href=&#039;http://www.combrio.com/&#039;-)ComBrio(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.industryweek.com/ReadArticle.aspx?ArticleID=16447&#039;-)IW Article by Dave(-/a-)andnbsp;(-/p-)(-p-)(-a href=&#039;http://www.askfilterman.com/index-better-process.asp&#039;-)(-img src=&#039;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&#039; alt=&#039;Ask_FilterMan_Header_horiz.jpg&#039; width=&#039;300&#039; height=&#039;91&#039; /-)(-/a-)(-/p-)(-p-)(-a href=&#039;http://www.nanmac.com/better&#039;-)(-img src=&#039;/data/programs/bpp/attach/BetterLogoBlack.jpg&#039; alt=&#039;BetterLogoBlack.jpg&#039; width=&#039;310&#039; height=&#039;147&#039; /-)(-/a-) (-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/bpp/cdn.podcasternews.com/bpp/PCN2008-06-13-10800-087-607.mp3" length="7052863" type="audio/mpeg" />
      <description>&lt;a href=&quot;http://www.combrio.com/&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/logo.jpg&quot; alt=&quot;logo.jpg&quot; width=&quot;98&quot; height=&quot;36&quot; align=&quot;left&quot; /&gt;&lt;/a&gt;ComBrio provides Remote Product Services (RPS) software to Managed Services, Enterprise IT, and Industrial Automation organizations that creates a virtual, secure IP infrastructure used for the continuous transport of real-time remote device monitoring data, and on-demand access for remote device management.&lt;br /&gt; &lt;br /&gt;&lt;p&gt; &lt;a href=&quot;http://www.combrio.com/&quot;&gt;ComBrio&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.industryweek.com/ReadArticle.aspx?ArticleID=16447&quot;&gt;IW Article by Dave&lt;/a&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.askfilterman.com/index-better-process.asp&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/Ask_FilterMan_Header_horiz.jpg&quot; alt=&quot;Ask_FilterMan_Header_horiz.jpg&quot; width=&quot;300&quot; height=&quot;91&quot; /&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.nanmac.com/better&quot;&gt;&lt;img src=&quot;/data/programs/bpp/attach/BetterLogoBlack.jpg&quot; alt=&quot;BetterLogoBlack.jpg&quot; width=&quot;310&quot; height=&quot;147&quot; /&gt;&lt;/a&gt; &lt;/p&gt;</description>
    </item>
    <item>
      <title>The Engaging Brand: Show # 171 Aligning an Internal and External Brand</title>
      <link>http://www.podcasternews.com/enbr/5126/show-171-aligning-an-internal-and-external-brand/</link>
      <guid>http://www.podcasternews.com/enbr/5126/show-171-aligning-an-internal-and-external-brand/</guid>
      <comments>http://www.podcasternews.com/enbr/5126/show-171-aligning-an-internal-and-external-brand/</comments>
      <dc:creator>Anna Farmery</dc:creator>
      <category>Podcast</category>
      <pubDate>Thu, 12 Jun 2008 12:42:07 -0400</pubDate>
      <itunes:explicit>no</itunes:explicit>
      <itunes:author>Anna Farmery</itunes:author>
      <itunes:keywords>nixon mcinnes,tom nixon,social media agency,internal brand,brand,employee engagement,communication,hr,leadership,marketing podcast,leadership podcast,pr,business management,human resource</itunes:keywords>
      <itunes:subtitle>How One Company is Incorporating Social Media Principles</itunes:subtitle>
      <itunes:summary>(-p-)Have you wondered how you can run a business on the principles of Web 2.0 and social media ? This is an interview with (-a href=&#039;http://www.nixonmcinnes.co.uk/people/tom/&#039;-)Tom Nixon(-/a-) of (-a href=&#039;http://www.nixonmcinnes.co.uk/&#039;-)Nixon McInnes(-/a-) a social media agency that has a refreshingly andquot;engagingandquot; approach to employees and building an internal brand that is totally aligned with the external brand. Tom talks about(-/p-)  (-ul-)(-li-)How they have an open management policy(-/li-)(-li-)How they use social media to run their company(-/li-)(-li-)How they give a personality to their brand(-/li-)(-li-)How they are decentralising their operations to give flexible working(-/li-)(-li-)How they manage in a knowledge economy(-/li-)(-li-)How these new management techniques fit within the legislation(-/li-)(-/ul-)(-p-)If you have feedback for me on the show or topics that you would like me to cover then e-mail me at (-a href=&#039;mailto:anna@theengagingbrand.com&#039;-)anna@theengagingbrand.com(-/a-) or hop over to (-a href=&#039;http://www.facebook.com/group.php?gid=2378653172&#039;-) Facebook group for The Engaging Brand.(-/a-)(-/p-)(-strong-)Message from Sponsor(-/strong-)(-br /-)(-p-) andldquo;Online Meetings Made Easy with (-a href=&#039;http://www.gotomeeting.com/podcast&#039;-)GoToMeeting(-/a-) Try it Free for 45 days use Promo Code Podcastandrdquo;(-/p-)</itunes:summary>
      <enclosure url="http://media.podcasternews.com/enbr/cdn.pod